Iwate Prefecture, located in northern Japan, is a region filled with natural beauty, cultural heritage, and delicious local cuisine.
Whether you’re interested in exploring historic sites, scenic coastlines, or trying unique foods, this guide covers some of the best things to do during your visit.
Top Attractions
1. Hiraizumi: A UNESCO World Heritage Site
Hiraizumi is home to Chusonji Temple, a stunning temple complex known for its Golden Hall (Konjikido).
The peaceful gardens and historical significance make it a must-visit destination. Nearby Motsuji Temple features picturesque Pure Land-style gardens that showcase Japan’s traditional landscape design.
Read more about the historic temples of Hiraizumi here.
・Hiraizumi: A UNESCO World Heritage Site in Iwate
2. Sanriku Coast
This rugged coastline offers breathtaking views of dramatic cliffs and clear blue waters.
The Sanriku Fukko National Park is perfect for hiking and exploring scenic spots like Jodogahama Beach and Kitayamazaki Cliffs. It’s also a great area for fresh seafood lovers.
3. Mount Iwate
Nicknamed the “Mt. Fuji of the North,” Mount Iwate is a popular destination for hikers. The mountain offers various trails, with panoramic views from the summit.
For those who prefer a more relaxed visit, hot springs in the area provide a perfect way to unwind while enjoying the mountain’s beauty.
4. Koiwai Farm
This historic dairy farm is a favorite for families and nature lovers. Visitors can tour the farm, meet animals, and enjoy fresh dairy products like soft-serve ice cream.
Seasonal events, such as winter illuminations, add to its charm.
Must-Try Local Foods
1. Wanko Soba
Wanko Soba is a fun and interactive dining experience where servers keep refilling your bowl with small portions of soba noodles.
The challenge is to see how many bowls you can eat!
Wanko Soba Noodle Challenge in Morioka
2. Morioka Reimen
This cold noodle dish, originally from Korea, features chewy noodles in a refreshing broth with toppings like beef, cucumber, and a slice of fruit.
It’s a local specialty perfect for hot summer days.
Learn more about Morioka Reimen and where to try it here.
3. Maesawa Beef
Known for its marbled texture and rich flavor, Maesawa Beef is considered one of Japan’s premium wagyu varieties.
Whether grilled, served as steak, or used in sukiyaki, it’s a treat you won’t forget.
FAQ
Iwate is beautiful year-round, but spring (for cherry blossoms) and autumn (for vibrant foliage) are particularly stunning. Winter is ideal for skiing and enjoying snowy landscapes.
You can reach Iwate via the Tohoku Shinkansen from Tokyo to Morioka Station, which takes about 2.5 hours. Hanamaki Airport also connects Iwate to major Japanese cities.
Don’t miss Wanko Soba, Morioka Reimen, and Maesawa Beef. Each dish offers a unique taste of Iwate’s culinary culture.