Introduction
Awa Odori, Japan’s largest dance festival, takes place every August in Tokushima City, located on the island of Shikoku.
Known for its vibrant costumes, lively music, and energetic dance moves, this 400-year-old tradition attracts over 1.3 million visitors annually.
The festival is part of the Obon celebration, which honors the spirits of ancestors, and offers a unique opportunity to immerse yourself in Japanese culture
Top Attractions at Awa Odori
1. The Dance Parade
The highlight of the festival is the parade of “ren” (dancer groups) performing choreographed routines in the streets.
Accompanied by traditional instruments like the shamisen, taiko drums, and flutes, dancers chant, “Odoru ahou ni miru ahou” (“It’s a fool who dances and a fool who watches”).
The vibrant energy is infectious, making it a must-see
2. Awa Odori Kaikan
This museum in Tokushima City offers year-round performances and interactive exhibits about the festival’s history and culture.
Visitors can learn dance steps and participate in live performances, making it perfect for those who can’t visit during the main festival
↓ Klook Tour ↓
3. Mt. Bizan Ropeway
For stunning views of Tokushima, ride the ropeway from Awa Odori Kaikan to the top of Mt. Bizan. It’s a serene contrast to the festival’s lively streets
How to Get to Tokushima
By Train
From Tokyo, take the Shinkansen to Okayama Station, then transfer to a limited express train to Tokushima (total ~5 hours).
By Plane
Direct flights from Tokyo to Tokushima Awaodori Airport take about 1.5 hours, with a bus connection to the city
Nearby Attractions
- Naruto Whirlpools: A natural phenomenon caused by tidal currents, located a short drive from Tokushima.
- Ryozenji Temple: The first temple on the Shikoku Pilgrimage route
